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Between hype and realism at German Advertisers' Conference
16/10/2014
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OWM, the German Advertisers' Association, are hosting their 19th annual conference in Berlin on 13th November.
This year's event will be focusing on how to address consumers in a complex, multi-channel world, starting from the premise that the world of communications and advertising is confronted with constant disruption and that innovation changes the way consumers interact with brands.
The conference will thus look to discuss and provide answers to questions such as: “What is the best way to reach out to consumers?” and “How do advertisers keep up with all the innovative changes that are reshaping the marketing world?”
For further information visit the event's page and learn how you can join the discussion in Berlin.
Sign up to monthly WFA news
This year's event will be focusing on how to address consumers in a complex, multi-channel world, starting from the premise that the world of communications and advertising is confronted with constant disruption and that innovation changes the way consumers interact with brands.
The conference will thus look to discuss and provide answers to questions such as: “What is the best way to reach out to consumers?” and “How do advertisers keep up with all the innovative changes that are reshaping the marketing world?”
For further information visit the event's page and learn how you can join the discussion in Berlin.
Sign up to monthly WFA news
